OOHAppy Land x Anson Lo

Since the launch of OOHA, we’ve taken one step further to make the longest advertising world ever.

This world, or OOHAppy Land, was an exciting extension to the buzz generated from OOHA launch; both featuring Mirror’s Anson Lo. As massive as it is, many surprises were hidden in the colourful world. We made use of these amusements to create an activation at APM in Kwun Tong, in addition to conventional OOH and TVC production. Not only were fans able to check in at the spot, but they also could join a lucky draw to win exclusive gifts with a special OOHAppy Land deed - what a drinkable surprise!