護護送將軍

When Shogun Burger joined Deliveroo, a little magic happened!

We brought the two brands together through a playful campaign line — 「護護送將軍」 — cleverly combining Deliveroo's Chinese name with Shogun Burger.

Taking the idea further, we tapped into the collective nostalgia of iconic movie moments, bringing familiar cinematic references to life through a series of entertaining social videos and content.

Client
Deliveroo

Year
2020

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