護護送將軍
When Shogun Burger joined Deliveroo, a little magic happened!
We brought the two brands together through a playful campaign line — 「護護送將軍」 — cleverly combining Deliveroo's Chinese name with Shogun Burger.
Taking the idea further, we tapped into the collective nostalgia of iconic movie moments, bringing familiar cinematic references to life through a series of entertaining social videos and content.
Client
Deliveroo
Year
2020
