GOTTA CATCH 'EM ALL. TAMJAI STYLE! 🍜

For the TamJai App revamp, we turned everyday toppings into a whole gang of adorable characters, led by 韭菜仔!

Then brought them to life in「捉料加餸」— a playful in-app activation where users catch characters to unlock free toppings.

Who knew toppings could be this much fun? 🌶️

Collaboration with @degoosehk